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Overview

Campaigns let you automate outbound calls to lists of contacts. Perfect for appointment reminders, follow-ups, lead qualification, and customer outreach.

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How Campaigns Work

  1. Prepare your contact list (CSV file)
  2. Select a voice agent (workflow)
  3. Configure campaign settings
  4. Launch and monitor
Your voice agent calls each contact automatically, handling conversations and recording outcomes.

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Creating a Campaign

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Step 1: Prepare Your Contact List

Create a CSV file with your contacts. Required column: Example CSV:
All columns become context variables in your workflow. Use {{ first_name }} to reference the first_name column.

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Step 2: Create the Campaign

  1. Go to Campaigns from the main menu
  2. Click New Campaign
  3. Name your campaign
  4. Select your voice agent (workflow)
  5. Upload your CSV file
  6. Review the contact preview

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Step 3: Configure Settings

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Step 4: Launch

  1. Review your campaign summary
  2. Click Launch Campaign
  3. Monitor progress in real-time

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Monitoring Campaigns

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Campaign Dashboard

Track your campaign’s progress:
  • Total contacts: Number of contacts in the list
  • Completed: Successfully finished calls
  • In progress: Currently active calls
  • Pending: Waiting to be called
  • Failed: Calls that couldn’t connect

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Call Outcomes

Each call is categorized by outcome:

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Disposition Codes

Custom tags assigned during calls based on conversation outcome:
  • Interested - Contact expressed interest
  • Not interested - Contact declined
  • Call back - Contact requested callback
  • Wrong number - Invalid contact
Configure disposition codes in your workflow settings.

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Campaign Best Practices

Respect Calling Hours

Only call during appropriate business hours for your contacts’ timezone

Test First

Run a small test batch (10-20 contacts) before launching full campaign

Personalize

Use context variables to make calls feel personal, not robotic

Monitor Actively

Watch the first few calls to catch issues early

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Retry Strategy

Configure smart retries for better reach:
  • First retry: 2 hours after initial attempt
  • Second retry: Next business day
  • Max attempts: 3 per contact

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Pausing and Canceling

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Pause a Campaign

  1. Go to your active campaign
  2. Click Pause
  3. Pending calls are held, active calls complete normally

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Resume

  1. Click Resume on a paused campaign
  2. Calling continues from where it stopped

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Cancel

  1. Click Cancel to stop permanently
  2. Active calls complete, pending calls are abandoned

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Viewing Results

After your campaign completes:
  1. Go to Campaigns → Select your campaign
  2. View the summary:
    • Completion rate
    • Average call duration
    • Disposition breakdown
  3. Download detailed results as CSV

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Accès API

L’accès programmatique aux campagnes est disponible sur demande. Contactez notre équipe pour obtenir vos identifiants API.

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Troubleshooting

  • Verify phone number format includes country code (+33…)
  • Check that your workflow is published
  • Ensure you have available minutes
  • Try different calling hours
  • Check caller ID settings
  • Review your contact list quality
  • Review your workflow for issues
  • Check the greeting—is it too long?
  • Test with Looptalk first

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Next Steps